Automatic discounts are convenient: shoppers don’t need to enter a code, the discount applies in the cart on its own. Shopify offers them as amount off, free shipping, buy X get Y, or as app-based discounts.
The limit
The Shopify Help Center says a store can have at most 25 active automatic discounts – and that total includes discounts created by apps. If you use several discount apps and run your own promotions, you can reach the limit sooner than you’d think.
Two things that are easy to miss
- Shoppers need to add all eligible items to the cart themselves – including the ones they get as a promotional item.
- According to Shopify, automatic discounts created in the admin don’t apply on the post-purchase page at checkout.
How to keep track
- Don’t just let expired promotions sit there – deactivate or delete them.
- Name discounts clearly so you can tell where they come from – your own promotion or an app.
- Check how many automatic discounts your apps create.
That’s why we planned for the limit in HGDE MatchGrid: the app uses at most 20 automatic discounts, so the rest stays free for your own promotions. Finders and bundles without their discount switched on don’t count at all.